Getting Started with AI Marketing

This section is for small business owners who want practical, non-hyped starting points. You’ll learn how to plug AI into day-to-day marketing and how to brief tools clearly so they sound like you. Expect actionable prompts, simple weekly workflows, and ways to keep costs lean while improving output. Also see: AI Tools & Stacks.

Your No-Fluff Roadmap to Using AI for Marketing—30 ChatGPT Prompts That Make Facebook Work Harder for Your Small Business — Thirty copy-and-paste prompts plus a one-hour weekly workflow to plan, post, and review.
The Small Business Owner’s Guide to Effective ChatGPT Prompting — Clear prompting frameworks (e.g., ERA, APE, TRACE) so AI outputs are concise, on-brand, and useful.

Content & Conversion Strategy

For owners posting consistently but not seeing sales. This section focuses on diagnosing why content stalls and how to align posts to your offer. You’ll learn to map content to objections, proof, and CTAs so posts move people towards decisions. Also see: Facebook & Paid Social.

Why Your Content Isn’t Converting—And What to Do About It — Reframes content as pre-sales; shows how to reverse-engineer posts from your offer.

Facebook & Paid Social (with AI)

Hands-on guidance for using AI to plan creatives, write variations, test systematically, and budget sensibly. Ideal if you run boosted posts or Ads Manager and want structured improvement without an agency.

Leveraging AI to Create High-Converting Facebook Ads: A Comprehensive Guide — Covers AI-assisted copy, audience building, A/B testing, and predictive budgeting.

AI Tools & Stacks

If you’d like a lean “content-to-cash” setup instead of a big team, start here. You’ll see how design, video, SEO, CRM, storefront, web, payments, and ebooks hand off cleanly in one repeatable loop.

You Don’t Need a Team—You Need a Stack: 9 AI Tools That Let Small Businesses Punch Above Their Weight — A soup-to-nuts stack (Canva → Syllaby → Ranked AI → Go High Level → Jasper → Gumroad → Manus AI → Stripe → Fastread) with 14-day rollout.

AI Use Cases: Digital Avatars

For founders who want to show up in more places without always being on camera. Learn what avatars can do (support, training, multilingual demos) and how to introduce them without losing the human touch. Also see: AI Tools & Stacks.

Digital Avatars: The Small Business Secret Weapon You Haven’t Tried Yet — Definitions, real use cases, platform selection, and pitfalls like uncanny valley.

Security & Risk for Small Businesses

Running online means managing threat exposure. This section is for owners needing a sensible, budget-aware defensive posture that blends people, process, and AI-powered tooling.

Leveraging AI in Cybersecurity: A Practical Guide for Small Businesses — Practical steps across threat detection, phishing defence, MFA, automation, and DLP.

Productivity & Operations

Busy solo-operators and small teams: this is about working on the right things, protecting deep-work time, and picking tools that save hours rather than add noise.